April 23, 2025

What Employers Really Want (and How to Stand Out)

A college degree is an accomplishment worth celebrating — but for many recent graduates, it’s not translating into the job they expected. That’s because in today’s workforce, especially in tech, employers are looking for more than a diploma. They want proof that you’re ready to do the job now. 

 

The Skills Gap Between Academia and Industry 

Recent studies have highlighted a disconnect between what is taught in higher education and the skills demanded by employers. For instance, research indicates that while universities focus on theoretical knowledge, the tech industry prioritizes hands-on experience with current technologies like cloud computing and cybersecurity tools.  

Moreover, a significant number of college graduates find themselves underemployed, working in roles that do not require a degree. This suggests that possessing a degree does not automatically translate to job readiness or career advancement. 

 

  

What College Often Misses 

Traditional degree programs focus on theory and general knowledge. But employers want job-ready candidates — people who know how to troubleshoot, work with real tools, and understand how their role fits into a modern tech environment.   

In fact: 

  •  50% of employers say graduates lack the skills they needed (All Work, 2025)

 

What are employers really looking for?  

They want practical, current skills — and certifications to back them up. At NuPaths, every program includes industry-recognized certifications aligned to entry-level tech, marketing, and security roles. 

Here’s a quick comparison of what employers want and how NuPaths helps you stand out: 

 

A comparison chart titled “What Employers Want vs. What NuPaths Delivers.” The chart has two columns: the left column lists employer-desired skills or requirements, and the right column lists corresponding NuPaths certifications or training. Skills listed include technical support, IT infrastructure, cloud platforms, cybersecurity, digital marketing, website design, data analytics, design tools, spreadsheets, communication, problem-solving, and professionalism. Corresponding NuPaths offerings include certifications such as CompTIA A+, CompTIA Network+, Microsoft Azure Fundamentals, Google Ads, Google Analytics, Adobe Photoshop CC, and participation in Business Skills Workshops.

These certifications and training don’t just get you in the door — they build confidence and help you grow into higher-paying roles faster. 

  

Job-Ready Skills Checklist 

Want to know if you’re prepared for today’s tech job market? Here’s a simple checklist: 

  

✅ Do you have hands-on experience with real-world tools?  

✅ Can you show certifications in areas like networking, cloud, or digital marketing?  

✅ Have you built a resume that speaks to what employers actually need? 

✅ Do you know how to talk about your skills in interviews?  

✅ Have you had support in navigating the job market? 

  

If you're unsure about any of these, NuPaths was built for you. 

  

Ready to Turn Your Degree Into a Career? 

NuPaths helps you move from education to employment — with hands-on training, certifications, and career support to launch you forward. 

 

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